# Logo - AdGeeks brand book

> Logo: versions, clear space and misuse. Part of the AdGeeks brand book.

Source: https://brand.adgeeks.ge/logo/

![AdGeeks logo](https://brand.adgeeks.ge/brand/logo/logo-on-dark.svg)

(02)

## Logo

A pink square with an arrow pointing up-left, then the wordmark. Pick the file by background, keep the clear space and never redraw or recolor it.

[Download logos · ZIP, 87 KB](https://brand.adgeeks.ge/downloads/adgeeks-logos.zip)

### Full logo

(2 versions)

In running text the name is always written AdGeeks - the gap is part of the drawing only.

![AdGeeks logo on a light background](https://brand.adgeeks.ge/brand/logo/logo-on-light.svg)

**On light**
Default on white and light surfaces ([SVG](https://brand.adgeeks.ge/brand/logo/logo-on-light.svg) · [PNG](https://brand.adgeeks.ge/brand/logo/png/logo-on-light.png))

![AdGeeks logo on a dark background](https://brand.adgeeks.ge/brand/logo/logo-on-dark.svg)

**On dark**
On #121212 and dark cards ([SVG](https://brand.adgeeks.ge/brand/logo/logo-on-dark.svg) · [PNG](https://brand.adgeeks.ge/brand/logo/png/logo-on-dark.png))

### Mark

(3 versions)

For avatars, favicons, app icons and tight spaces.

![AdGeeks mark](https://brand.adgeeks.ge/brand/logo/mark.svg)

**Mark**
Pink on light ([SVG](https://brand.adgeeks.ge/brand/logo/mark.svg) · [PNG](https://brand.adgeeks.ge/brand/logo/png/mark.png))

![AdGeeks mark on dark](https://brand.adgeeks.ge/brand/logo/mark.svg)

**Mark on dark**
Pink on #121212 ([SVG](https://brand.adgeeks.ge/brand/logo/mark.svg) · [PNG](https://brand.adgeeks.ge/brand/logo/png/mark.png))

![White AdGeeks mark on a pink card](https://brand.adgeeks.ge/brand/logo/mark-white.svg)

**Mark white**
On the pink card and photos ([SVG](https://brand.adgeeks.ge/brand/logo/mark-white.svg) · [PNG](https://brand.adgeeks.ge/brand/logo/png/mark-white.png))

### One color

(2 versions)

For one-color jobs, photos and the pink card. The arrow is knocked out.

![One-color dark AdGeeks logo](https://brand.adgeeks.ge/brand/logo/logo-mono-dark.svg)

**Mono dark**
Single-ink print and light photos ([SVG](https://brand.adgeeks.ge/brand/logo/logo-mono-dark.svg) · [PNG](https://brand.adgeeks.ge/brand/logo/png/logo-mono-dark.png))

![One-color white AdGeeks logo on pink](https://brand.adgeeks.ge/brand/logo/logo-mono-white.svg)

**Mono white**
Pink card, dark or busy photos ([SVG](https://brand.adgeeks.ge/brand/logo/logo-mono-white.svg) · [PNG](https://brand.adgeeks.ge/brand/logo/png/logo-mono-white.png))

### Product lockups

(3 products)

Logo plus product name in Google Sans Regular, no divider. The logo is about 1.15x the name size, with a 0.5em gap.

Assistant

**AdGeeks Assistant**
Product lockup

Intelligence

**AdGeeks Intelligence**
Product lockup

Client Reports

**AdGeeks Client Reports**
Product lockup

### Clear space and size

(2 rules)

½![AdGeeks logo with clear space marked around it](https://brand.adgeeks.ge/brand/logo/logo-on-light.svg)

**Clear space**
Keep at least half the mark's width free on every side

![Mark at 16 pixels](https://brand.adgeeks.ge/brand/logo/mark.svg)![Logo at minimum height](https://brand.adgeeks.ge/brand/logo/logo-on-light.svg)

**Minimum size**
Mark 16px tall on screen, 6mm in print

### Incorrect use

(4 examples)

![Logo in the wrong color](https://brand.adgeeks.ge/brand/logo/logo-on-light.svg)

Don't: **Recolor it**
Only the mono files change color

![Logo with a glow effect](https://brand.adgeeks.ge/brand/logo/logo-on-dark.svg)

Don't: **Add glow or gradient**
No shadow, outline or effects

![Stretched logo](https://brand.adgeeks.ge/brand/logo/logo-on-light.svg)

Don't: **Stretch it**
Always scale proportionally

![Pink mark on the pink card](https://brand.adgeeks.ge/brand/logo/logo-on-dark.svg)

Don't: **Pink on pink**
Use mono white on the pink card